For those moving abroad, the huge array of health insurance options can be very daunting, which explains the popularity of online comparison sites which do the leg-work for you. And one site in particular appears to be cornering the market, according to statistics released by Alexa traffic ranking this week, NowCompare.com will become the most visited insurance comparison site in the world.
NowCompare, which specialises in expat health insurance, has already become the most visited broker site in Hong Kong. In addition, it saw a 1,000% increase in the number of people using the site in January 2014 over the same period last year.
As the company’s Hong Kong business continues to grow steadily, NowCompare are pushing further into Southeast Asia, expanding their operations into mainland China, Indonesia, and most recently, Thailand.
NowCompare Managing Director, Douglas Ramsay said in a statement, “We expect to take the number one spot within the first quarter of 2014 and our pursuit of this goal is unwavering.”
With plans for further expansions in the coming months, NowCompare looks set to cement its lead in the comparison market. Douglas Ramsay continued to say, “We plan to announce further regional expansion plans in the coming months that will ensure the gap between us and the competition continues to widen.”
In addition to comparing insurance plans, the site also helps expatriates find life insurance, and pension plans while they are living abroad.